With 10 years experience of running a successful cover band you would be excused for thinking that Billy and Andy knew everything there was to know about getting gigs. 2012 saw them rack up 100 bookings then in 2013 it plummeted to half that. Why such a sudden drop? How did they feel about that? What are their plans to bring that number back up to a 100. Listen to podcast to find out what they did next.
Once in a while I meet someone who just gets it. Sera is one of them. In 2013 her band, MIB did 175 bookings and she still finds time to manage multiple other bands and pursue other projects. How? Early on she understood that marketing and selling her band were as important as how good they were. It’s served her well. Listen to the podcast to find out how you can achieve similar success.
James takes his band, Metropolis, seriously. He treats it like a business. In this episode we learn how he got that crucial success mindset, why he concentrates on quality rather than quantity, his approach to networking and how that has landed him more and better clients and how he embraced video and social media to create the bookings breakthrough so many bands would kill for. Listen closely as James shares some killer marketing strategies that you can easily use yourself tomorrow.
This week we talk to Martyn Strange of UK band Get Funked. Martyn has built Get Funked from the ground up and now can boast to be the band leader and manager of the one of the UKs most successful cover bands. He is very focused on getting his band perfectly set up for high profile corporate and private events while at the same time always looking to see how he can better sell and market his band. There’s some big lessons in here.